We are
Ready to help you grow

we're Happyfact

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We build lean digital growth strategies that accelerate your goals with high impact results.

Metrics & Analysis
of User Behavior

Passionate about metrics and data analysis of user behavior on startups, websites, online stores and social media.

Deliver Value

We use data to build and test actions that deliver value to each of our customers. Keep your business ahead of competition.

Iteration & Testing

With our team you won't need to hire 10 people for your Marketing and Growth team. Our team is ready to deliver fast iteration and testing of new solutions across all your channels for faster results.

Digital Strategy Development

We develop digital strategy and execute it in the leanest way possible for faster growth cycles. We are ready to be your CMO and VP for Growth or work with them to achive the best results.

Trusted by  platforms and clients worldwide

We've driven strategy & executed campaigns for leading names across every industry.


Ours is designed for big results and steadfast execution.

Data Analysis
Strategy proposal

The happy Team

We bring together talented people from every corner of the world.

João Gomes

ana Cruz

Kaitlyn Fostey
Senior Strategist

Daniela Marques
Marketing ManagerPPC Specialist

Teresa Lacerda
Head of UX

Rita Silva
Creative Lead

Vera Migueis
Data & Marketing Analytics Advisor

Diogo Cunha
Data Analyst

Happy stories

Happyfact + multiple  marketing channels = scalable, IMPACTFUL growth.

  • +$100M in transactions
  • (2021)Acquired by Elrond

A legacy client for over 4 years, we helped grow Utrust from beta to the powerhouse it is now. Building a high performing team from scratch.

  • Double Digit Growth YoY
  • Lower CAC, Higher LTV per user

A top ranked app with more than 14Million active users per month, we successfully grew users through strategic paid media campaigns in multiple platforms;

  • Successful expansion in 4 markets
  • 7X industry avg. ROAs

Portugal's legacy wine brand successfully grew market awareness in 4 new international markets using SEO and Paid Media.

  • 77% store conv. rate increase
  • Grew orders in 19 new countries
  • +160% e-com sales growth YoY

The iconic Portugese designer trusted us to lead their DTC e-commerce strategy, where we've achieved a 160% growth YoY.


We’re a 100% remote team, with talent worldwide.
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workflows matter

Know what you can expect when we work together

According to the commercial and brand objectives of the company. These are the keystones of the strategy. go, and whatdata (and channels) we need to access.
Data Analysis
according to KPI’s
Tone & Values Personas
Social & Web Presence
Aligned with the offline & online communication of the client’s brand, its values and the results of the data analysis.
Marketing & Website Specification
Aligned with the offline & online communication of the client’s brand, it's values and the results of the data analysis.

Strategy Draft